Cake
The main product is a digital platform designed for advance care and end-of-life planning, enabling users to create wills, manage healthcare preferences, and document their end-of-life wishes. It features tools such as online will makers and memorial pages, along with a variety of resources addressing different aspects of mortality.
- Category: Family Law Services
- Location: Boston, Massachusetts, United States
- Founded: 2013-09-01
- Total funding: 7155067
- Website: https://joincake.com
Notable Customers
- Trust & Will
Founders & Team
- Mark Zhang — Co-Founder
- Suelin Chen — Co-Founder & CEO
Funding Rounds
- Funding — $3.7M (2021-07)
Recent News
- Episode 5 — Funeral Choices and the Freedom to Ask (2026-05)
- Episode 4 - Things that Funeral Directors Want you to Know (2026-04)
Investors
Similar Companies
Frequently Asked Questions
What is Cake?
The main product is a digital platform designed for advance care and end-of-life planning, enabling users to create wills, manage healthcare preferences, and document their end-of-life wishes. It features tools such as online will makers and memorial pages, along with a variety of resources…
Who are Cake's customers?
Cake's customers include Trust & Will.
Who founded Cake?
Cake was founded by Mark Zhang and Suelin Chen.
How much funding has Cake raised?
Cake has raised 7155067 across 1 funding round.
Who are Cake's investors?
Cake's investors include AARP, OCA Ventures, Scrum Ventures.
What category does Cake fall under?
Cake is a legal technology company in the (Cons) Family Law Services category.