Allure Security Technology
Allure Security provides a brand protection platform that utilizes artificial intelligence and patented deception technology to detect and mitigate online brand impersonation and credential theft. The platform performs daily assessments of digital assets, enabling automated takedowns and blocklisting of identified scams.
- Category: Cyber
- Location: Wellesley, Massachusetts, United States
- Founded: 2011-04-01
- Total funding: 33098501
- Website: https://alluresecurity.com
Product & Features
- Allure Security uses specialized AI to detect and evaluate new online content for brand impersonation.
- The service offers faster takedown success across web, social media, and mobile app marketplaces.
- It identifies impersonations of brands across millions of websites daily, enhancing takedown speed and effectiveness.
- Users can block domain registrations that match their brand, preventing lookalike and typo variants.
- Comprehensive dark web monitoring detects compromised credentials and sensitive data related to brands.
- The service employs decoy data to undermine fraudsters by reducing the value of stolen information.
- A dedicated team of takedown experts manages the process and keeps clients updated throughout.
Notable Customers
- Service Credit Union
- ORNL Federal Credit Union
- Diamond Bank
- National Credit Union Information Sharing & Analysis Organization
- Financial Services Information Sharing & Analysis Center
- Anti-Phishing Working Group
- Venture Capital Private Equity IT Organization
- Retail & Hospitality Information Sharing and Analysis Center
- Texas Bankers Association
- AlpineBank
- ArrowheadCU
- BlueDiamondGrowers
- CamdenNatBank
- Campbells
- CommercialBankofCali
- EFFY
- FandMBank
- FirstFinancialBank
- GTEFinancial
- HughesFederalCU
Founders & Team
- Josh Shaul — CEO
Funding Rounds
- Series B — $17M (2026-04)
- Seed — $6.8M (2022-02)
Recent News
- Allure Security Raises $17M Series B to Scale AI-Native Defense Against Digital Impersonation and Disinformation - Allure Security (2026-03)
- Webinar | Panel Discussion Stopping Fraud at the Source | Allure Security, DefenseStorm (2024-11)
- IT Leaders Virtual Panel: Preempting Online Brand Impersonations & Investment Scams (2024-07)
Investors
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Frequently Asked Questions
What is Allure Security Technology?
Allure Security provides a brand protection platform that utilizes artificial intelligence and patented deception technology to detect and mitigate online brand impersonation and credential theft. The platform performs daily assessments of digital assets, enabling automated takedowns and…
What does Allure Security Technology do?
Allure Security uses specialized AI to detect and evaluate new online content for brand impersonation. The service offers faster takedown success across web, social media, and mobile app marketplaces. It identifies impersonations of brands across millions of websites daily, enhancing takedown speed and effectiveness.
Who are Allure Security Technology's customers?
Allure Security Technology's customers include Service Credit Union, ORNL Federal Credit Union, Diamond Bank, National Credit Union Information Sharing & Analysis Organization, Financial Services Information Sharing & Analysis Center, Anti-Phishing Working Group.
Who founded Allure Security Technology?
Allure Security Technology was founded by Josh Shaul.
How much funding has Allure Security Technology raised?
Allure Security Technology has raised 33098501 across 2 funding rounds.
Who are Allure Security Technology's investors?
Allure Security Technology's investors include Glasswing Ventures, Gutbrain Ventures, PBJ Capital, Portage Partners, Riverside Acceleration Capital.